What is UGC
UGC stands for User-Generated Content and is original, brand-specific content created by customers.
Why UGC for your brand?
UGC is key for businesses that want to connect with their target audiences more authentically and engagingly. It also provides valuable insight into what consumers are interested in.
UGC ex for Waterpik brand
Testimonial
UGC ex for SILK brand
Unboxing
Your brands targeted demographic consists of people who want to see relatable content from
real people just like them!
Working with me
I have an extensive background in sales, photography, videography and graphic design. This paired with my unique ability to portray a variety of appearances and characters allows me to effectively create content that connects with your target audience. In addition, I specialize in visual storytelling, making products feel accessible and essential at the same time.
Skills
Brands I've worked with
UGC Stats
If you are in marketing or sales, it should be no surprise to you that user-generated content or “UGC” is a powerful form of content your organization must utilize.
"UGC is highly effective for expanding a company’s reach and impact."
90% of consumers say authenticity is important when deciding which brands they like and support (up from 86% in 2017). (Stackla)
Consumers find UGC 9.8x more impactful than influencer content when making a purchasing decision.
"A significant 70% of consumers will consider UGC
reviews before making a purchasing decision."
UGC is cost-effective, drives long-term ROI, and helps your brand reach more people authentically beyond your official brand marketing.
Video Examples
Relatable review with
ambiguous tone
Relatable story for
Tik Tok
Testimonial with
playful tone
Product video
Photography Examples
High Fashion
Photography
Examples
I can provide upscale, high fashion imagery for your brand.
Yes, that's me :)
This is a smart option for startup brands who want high quality fashion photos for a campaign but may not have the time or budget to hire an influencer or model.
Let's Work
Las Vegas Based
erika70229@gmail.com
Erika sharae